Educating citizens to EU: How policies and communication strategies are implementing in Italy
Lucia D’Ambrosi
(University of Macerata, Italy)
ABSTRACT: How to reinforce relationships between European institutions and citizens? Which actions should be carried out to promote European communication? These are the main questions our article intends to respond to, examining the most significant steps that involved the European Union’s communication policies up to the 2014 European Parliament elections. Among the crucial matters of this paper, we focus on the Italian context about the necessity to realize a strategy of integrated communication able to involve European Institutions altogether with national and local ones, and to make citizens knowledgeable about the European Union’s policies