Results of searching entries for keyword: marketing communication
METHODS & CONCEPTS: Intellectual Influencer as a New Ambassador in Digital Marketing Communication
Aylin Ecem Gürşen
Galatasaray University, TurkeyVolume 16 No 1 (33) Spring 2023
Participative Art Marketing Communication and Creativity of User-generated Content
Katarína Fichnová
Constantine the Philosopher University in Nitra, Slovakia Lucia Spálová
University of Ss. Cyril and Methodius in Trnava, SlovakiaSelected aspects of political marketing in Slovakia
Antónia Štensová (University of South Bohemia in České Budějovice, Czech Republic),
Peter Štarchoň (Comenius University in Bratislava, Slovakia)An ideology of disconnection: For a critical political marketing
Heather Savigny (University of East Anglia, UK),
Dominic Wring (Loughborough University, UK)Political campaign communication in Sweden: Change but not too much
Lars Nord
(Mid Sweden University in Sundsvall, Sweden)Public relations without ethics will face the same fate as propaganda. Research reflections (Case study of PR associations in Poland)
Jerzy Olędzki
(University of Warsaw, Poland)
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